StudentCity Blog

Inception Music Festival Artist Spotlight | Lil Jon

Posted by Brittany Irwin on Mar 26, 2015 1:00:00 PM

Jonathan Smith, more commonly known as Lil Jon, is an American Rapper, Producer, and DJ from Atlanta, GA.  He has been a force in all aspects of the music world, being a pioneer in the style of hip-hop called “crunk”, and has even dabbled in the entertainment industry making appearances in television shows and movies. 

I am sure most of you remember the tragic days of middle school and the denim skirt with leggings and Uggs outfit than ran rampant at the middle school dances; but when you hear the song “Yeah!” by Usher, what comes to mind?  You would be lying if you didn’t say middle school dances.  Lil Jon, in collaboration with Usher, was the producer of the hit single and received a Grammy Award for the Best Rap/Sung Collaboration in 2005. 

Over the next decade, Lil Jon worked with various artists, such as The Ying Yang Twins, Youngbloodz, David Guetta, Usher, Ludacris, Pitbull, and many more, to produce hit singles and released his own rock music album, Crunk Rock.

In 2014, Lil Jon collaborated with DJ Snake to release “Turn Down for What” which was a huge hit on Spring Break last year!  The single peaked at number 4 on the Billboard Hot 100 and has since been gone on to be certified 3x Platinum by the RIAA.

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Topics: Spring Break 2015, Cancun Spring Break, Cancun nightlife, Inception Fest, Party Package, Inception Music Festival

Inception Music Festival Artist Spotlight | Carnage

Posted by Brittany Irwin on Mar 19, 2015 6:00:00 PM

carnageDiamante Blackmon, better known as Carnage, is a DJ who currently resides in Los Angeles. Known for his upbeat and high-energy performances, Carnage has quickly scaled the ranks to be one of the most recognizable DJs in today’s Electronic Dance Music industry.

As a teen, Carnage was a rapper, but learned how to DJ by observing some friends and watching videos online. Carnage got an opportunity to collaborate on a music video in New Orleans while still in high school, and his career took off from there.  Some of his most popular songs include “Incredible”, “Signal”, and “Michael Jordan”, and he has also collaborated with artists such as G-Eazy and Migos.

Although his primary genre is Electronic Dance Music, Carnage is a diverse musician with multi-genre abilities.  He enjoys and impulsive lifestyle and does not feel the need to be constrained to one genre of music.  He plays whatever he is feeling and is truly a free spirit.

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Topics: Spring Break 2015, Cancun Spring Break, Cancun nightlife, Party Package, Inception Music Festival

Inception Music Festival Artist Spotlight | GTA

Posted by Brittany Irwin on Mar 18, 2015 6:00:00 PM

GTA is a Miami based production duo made up of the tandem Matthew Van Toth (Van Toth) and Julio Mejia (JWLS).  The two met on social networking sites Soundcloud and Facebook, and have been working together ever since.  Although they are a relatively new group in the Electronic Dance Music scene, the duo has received recognition from and talked to well-known Electronic artists such as Afrojak, Diplo, and Laidback Luke about potential future collaborations.  Their first track, “It’s Time”, was released through Afrojak’s label, Wall Recordings. 

The duo’s production genre is typically classified as House music, but is influenced by other genres like Hip Hop, Salsa, and more.  The reason for the diversity in their music stems from the diversity in both Van Toth’s and JWLS’ individual sounds.   Before coming together, the two were producing their own music – Van Toth with a more Techy-House sound and JWLS’ sound being strongly influenced by Hip Hop.  Essentially, GTA does not feel the need to stick to one genre.  Their goal is to get everyone on their feet dancing and to play whatever they think is cool at the time. 

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Topics: Party Packages, Spring Break 2015, Cancun Spring Break, Cancun nightlife, Inception Fest, Inception Music Festival, GTA

Inception Music Festival Artist Spotlight | Will Sparks

Posted by Brittany Irwin on Mar 17, 2015 4:30:00 PM

Will Sparks is an electro-house DJ and producer from Melbourne, Australia who is on the rise at the ripe young age of 20 years old.  He has cemented his position as the King of the now globally loved Melbourne Sound and is the fastest rising star in the current Australian dance music scene.  Sparks is best known for his 2013 single, “Bring it Back” with Joel Fletcher and his 2014 single “Ah Yeah So What!” 

Since his career started a few years ago, Sparks has been very successful.  His genre-defining track ‘Ah Yeah!’ hit #3 on the Beatport overall charts at the tail end of 2012, he was named the inthemix Breakthrough Artist of the Year, and he was named the number one DJ in Australia in 2014.

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Topics: Party Packages, Spring Break 2015, Cancun Spring Break, Cancun nightlife, Inception Fest, Inception Music Festival, Will Sparks

Inception Music Festival Artist Spotlight | 2 Chainz

Posted by Brittany Irwin on Mar 16, 2015 6:00:00 PM

2 Chainz, whose birth name is Tauheed Epps, is an award winning American Rapper from College Park, Georgia and is currently doing big things on the music front.  Starting his music career back in 2007, 2 Chainz has since been nominated for three Grammy Awards, won 4 BET Music Awards, and won a Soul Train Award.  He was even named Source Magazine’s “Man of the Year” in 2012.  Today, 2 Chainz is working on growing his own independent record label that was founded in January 2015 – The Real University. 

When his career started, 2 Chainz (known as Tity Boi at the time) was working with his high school friend Earl Conyers who went by Dolla Boy.  The two formed a hip hop duo called Playaz Circle and worked with Ludacris to release their first album on the Def Jam Records label.  The lead single on the album, “Duffle Bag Boy”, became an urban hit single and was performed at the BET Hip Hop Awards. 

After working in tandem with Dolla Boy for several years, 2 Chainz decided he wanted to break away from the duo and pave the way for his solo career.  In 2012 he signed his first solo record deal with Def Jam Records.  His first album, “Based on a T.R.U Story”, debuted at number one on the Billboard 200, selling 147,000 copies in its first week. 

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Topics: Party Packages, Spring Break 2015, Cancun nightlife, Inception Fest, Inception Music Festival, Cancun, Cancun Spring Break 2015

Inception Music Festival Artist Spotlight | Oliver Heldens

Posted by Brittany Irwin on Mar 16, 2015 3:30:00 PM

TheCity_Oliver_HeldensOliver Heldens is a Dutch Music Producer and DJ from the Netherlands.  Kicking off his professional music career, Heldens signed to Spinnin’ Records in 2013 at only 18 years old.  It wasn’t until later that year that his hit single “Gecko” was released on Tiesto’s Musical Freedom record label, peaking at number 1 on the DMC Magazine Buzz Chart.  Today, Heldens has had two top-five singles in the UK and has made his debut in the DJ Mag top 100 coming in at #34. 

Playing mostly Deep House and Tech House music, Heldens has been called ‘one of the producers of the year’ by DJ Pete Tong of British Radio.  Heldens is changing the game of DJing with his strong original ideas and creative melodies.  On top of creating his own singles, Heldens has created remixes for songs like “Animals” by Martin Garrix and “Feel Good” by Robin Thicke.

When Heldens isn’t traveling the world playing at summer festivals and night clubs like EDC, Amnesia Ibiza, Tomorrowland, Electric Zoo Festival, Creamfields, Stereosonic and many more, he somehow finds time to broadcast a weekly podcast titled “Heldeep Radio."

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Topics: Spring Break 2015, Spring Break Cancun, Cancun nightlife, Party Package, Inception Music Festival, Oliver Heldens,

Inception Music Festival Artist Spotlight | Borgeous

Posted by Brittany Irwin on Mar 12, 2015 9:00:00 PM

John Borger, more commonly known as Borgeous in the electronic music world, is a Los Angeles transplant who is making strides as an EDM producer and DJ.  He is originally from Miami, but since moving to LA, his music career has taken off.  Typically playing electronic dance music and bass heavy remixes of crowd favorites; he is becoming more popular with the EDM fans.

His career didn’t start until 2013, but has been on the rise ever since.  It started with his release of singles “Gangsterous”, followed by “Rags to Riches” and “AGGRO”.  However, his career really took off when he teamed up with DVBBS to produce the song “Tsunami” at the end of summer in 2013.  Being played so much by other DJs upon its release, “Tsunami” had some initial confusion among fans as to who actually produced the song.  As the confusion stirred, it was confirmed that it was Borgeous’s song and was officially released on Doorn Records in August 2013; one week later it reached #1 on the Beatport 100!

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Topics: Party Packages, Cancun Spring Break, Cancun nightlife, Inception Music Festival, Cancun Spring Break 2015, Dady'O, Borgeous

Inception Music Festival Artist Spotlight | Cash Cash

Posted by Brittany Irwin on Mar 9, 2015 3:00:00 PM

Cash Cash is a multi-talented trio comprised of Jean Paul Makhlouf, Alexander Luke Makhlouf, and Samuel Warren Frisch.  Although they began their music career as more of a traditional band, Cash Cash is now a very well-known group the world of EDM music.  The trio not only produces their own music, they record, mix, and master all of their songs together. 

Originally from Roseland, NJ, the group was known as “The Consequence”, but due to trademarking issues they had to change their name.  They came up with the name due to the fact that everyone was after their cash in the trademarking issues, but they didn’t have any yet.  Over the next several years, the group would become very successful and have singles charting in the US and UK. 

Some of their most popular songs include “Surrender”, “Take Me Home”, and “Lightning”.  "Take Me Home", featuring vocalist Bebe Rexha, became their highest-charting single in the United States and United Kingdom. It peaked at #18 on the US Pop Songs chart and #57 on the US Billboard Hot 100, and debuted at number #4 on the UK Dance Charts and number #5 on the UK Singles Charts in 2014. 

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Topics: Party Packages, Spring Break 2015, Cancun parties, Inception Music Festival, Cancun, Palazzo Cancun, Cash Cash

Inception Music Festival Artist Spotlight | Big Sean

Posted by Brittany Irwin on Mar 6, 2015 2:00:00 PM

Big Sean is an award-winning American Rapper from Detroit, Michigan who is the ultimate testament that being in the right place at the right time and knowing the right people could change your life.  Big Sean has created numerous mixtapes, working with dozens of different artists, and released three albums since the inception of his career.  He has since received many nominations from Bet, MTV, Billboard Music Awards, and the Grammys, and even won several of those awards.  All of his success, however, can be attributed to a demo tape and a radio station lobby.

While Big Sean was in high school he created a valuable relationship with his local radio station, 102.7 FM, performing on their rap battle contest every week.  In 2005, Kanye West was doing an interview with the radio station.  Big Sean had gotten wind of this news through the connections he had made from his appearances in their rap battles, and rushed to the station with hopes of meeting West.  Almost blowing him off, West allowed the boy to rap for him and took Big Sean’s demo tape.  Two years after their encounter, Big Sean was signed to Kanye West’s label GOOD Music.

From there, he started releasing more mixtapes and eventually three albums.  Throughout those years, Big Sean not only signed with Kanye West’s label, but he also signed with Def Jam Records in 2008 and Roc Nation in 2014. After releasing his debut album “Finally Famous” in 2011, he was awarded the Best New Artist during the 2012 BET awards. 

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Topics: Party Packages, Spring Break 2015, Cancun Spring Break, Inception Fest, Inception Music Festival, Cancun, Big Sean

Inception Music Festival Artist Spotlight | Diplo

Posted by Brittany Irwin on Mar 4, 2015 4:00:00 PM

Thomas Wesley Pentz, more commonly known as Diplo, is a Grammy nominated American DJ, music producer, rapper, and songwriter.  Diplo is currently based in Las Angeles, CA, working on his music and touring various countries, but he didn’t just step into this successful DJ life.  Diplo began working on music while he was in college; beginning school at University of Central Florida and then transferring to Temple University in Philadelphia as a film major, he began throwing parties under the Hollertronix name where he started to gain attention as a DJ. 

While performing at these parties in 2004, Diplo was approached by M.I.A and the two began working together producing music, and eventually mixing work with pleasure and dating for several years.  While Diplo was working with M.I.A, they produced the single “Paper Planes” which peaked at number 4 on the Billboard US Hot 100 and was also nominated for a Grammy and sold more than 3 million copies.  After getting such positive attention for the track, Diplo continued to grow and become more popular in the music world. 

Diplo was transforming from an unknown DJ to a music producer working with artists such as Shakira, Robyn, Kid Cudi, Bruno Mars, No Doubt and Snoop Dogg, as well as work with Maluca, Kid Sister, Die Antwoord, Alex Clare, Rolo Tomassi, Amanda Blank and Dark Meat.  His label, Mad Decent, became a platform for Diplo to showcase the many different sounds that he experienced while extensively touring. The label was founded in 2005 and he is still managing this today. 

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Topics: Party Packages, Spring Break 2015, Cancun nightlife, Diplo, Ultra Music Festival, Inception Music Festival, Cancun

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